What’s the absolute best way to sell more product and scale your sales team?
1- Hire More Sales Reps
2- Spend More on Marketing
These will BOTH work but you shouldn’t forget that without process and operations both of these options are going to turn into money pits.
Smart CEO’s hire operational, analytical and entrepreneurial leaders.
These leaders investigate and define systems and processes.
The main goal? Find revenue left on the table through time consuming, inefficiencies and knowledge gaps.
Removing inefficiencies, defining process across an both the revenue centre (sales & marketing) as well across your business as a whole is guaranteed to drive faster and more sustainable revenue results than independently growing and spending on sales and marketing.